Logout Profile
LOGIN

Bookend Generations: Leveraging Talent and Finding Common Ground

Cover Art Right now, a battle for survival has eclipsed the war for talent. Business leaders are slashing headcounts and budgets, and focusing with laser vision on what it takes to succeed in a deep global recession. But when the economy recovers, companies will return swiftly to the crucial work of recruiting and retaining top performers. Renewal and growth cannot be rekindled without high-octane brain power. Yet the value proposition is changing dramatically in a new era of talent management. Two dominant demographic cohorts—Gen Y and Baby Boomers—are redefining what it takes for a company to be an "employer of choice." The 78 million Boomers and 70 million Gen Ys crave flexibility, personal growth, connection, and opportunities to "give back." The Bookend Generations are remapping old ideals of success as they pursue a "Rewards Remix" that prizes meaning and choice over money. (7/1/2009, Report- 70 pages)

    

     
       


PURCHASE

Delivery Options

For international shipping of a printed version please contact us.